Kate Carroll de Gutes

Kate is a senior public relations consultant with technology and consumer marketing experience who is adept at adopting a corporate, marketing, or technical tone as the situation dictates. She's provided copy (web content, contributed articles, white papers, press releases, marketing collateral), as well as media strategy and results, to a wide range of companies including ACCPAC, Captus Networks, Documentum, IBM Server Group, Iomega, J.D. Edwards, Microsoft, Nike, Turbolinux, and WaveSplitter, among others. With the communications deluge out there, media hate having to sort through empty words in search of nuggets of news. Kate works with clients to develop real positioning and personality– without ever using clichés or jargon. Whether it’s press releases, press coverage, contributed articles, brochures, or a web site, no other skill is as directly connected to the ability to sell and position businesses, as the skill of reaching the correct audience. Kate knows what it takes to get companies noticed.

Case studies of Client Work:

United Linux launch

Interactive Web Writing:

Intel Personal Computing's Build Your Own PC Tool

Ghost-Written Articles:

J2EE And VoiceXML Drive Enhanced Voice Services In The Enterprise

Graphics, Networking and Computing Power Combine to Push Microsoft Game Studios' Newest PC Games into New Roles

Integrated Financials, Supply Chain Management, and Web Self-Service For The Mid-Market Help To Power Cost-Effective Growth

Lawyers Discover Online Collaboration Strengthens Client Relationships

Denial-of-Service Attacks Compromise eMarketplaces

Case Studies for Clients:

P&H Foods Tightens Inventory Control and Speeds Business Decision Making

Bechtel: Managing Content Across Widely Dispersed, Global Enterprise

Press Releases:

Lineo and PointBase Form Strategic Alliance for the Embedded Systems Market

Turbolinux Strikes Deal with HP to Resell Turbolinux PowerCockpit